In today’s fast-paced and ever-changing technological landscape, the Internet of Things (IoT) has become an increasingly popular topic among businesses and consumers. The potential benefits of IoT are vast and diverse, and it has become a key driver of digital transformation across industries.

However, as the number of IoT devices and applications grows, businesses are finding it increasingly challenging to manage and make sense of the massive amounts of data generated by these devices. This is where IoT platforms come into play, providing a centralized hub for collecting and analyzing IoT data. But while horizontal IoT platforms offer a broad range of capabilities, they may not be optimized for specific use cases.

This article will explore how to convert a horizontal IoT platform (like AWS IoT, Azure IoT, Favoriot or Thingsboard) into a vertical IoT solution, providing a more tailored approach to managing IoT data.

1. Identify the Specific Use Case

The first step in converting a horizontal IoT platform into a vertical IoT solution is identifying the specific use case or application you want to optimize for. This will help you determine which features and capabilities are necessary for your answer and which can be discarded.

For example, if you are developing an IoT solution for a smart building, you may want to focus on features such as environmental monitoring, occupancy tracking, and energy management. On the other hand, if you are developing an IoT solution for a healthcare facility, you may want to focus on features such as patient monitoring, medication tracking, and equipment management.

2. Customize the Data Model

Once you have identified the specific use case for your IoT solution, the next step is to customize the data model to fit your needs. This involves mapping the data points generated by your IoT devices to the relevant data fields in your database.

By customizing the data model, you can ensure that you are collecting and storing only the data relevant to your use case, reducing the amount of noise and improving the quality of the data collected.

3. Develop Custom Analytics and Visualizations

One of the primary benefits of an IoT platform is the ability to analyze and visualize data in real time. However, generic analytics and visualizations may not suit your specific use case.

You can develop custom analytics and visualizations tailored to your use case to address this. For example, suppose you are creating an IoT solution for a manufacturing facility. In that case, you may want to build custom visualizations that show real-time data on production efficiency, downtime, and defect rates.

4. Integrate with Industry-Specific Tools

In addition to customizing the IoT platform, you may need to integrate it with industry-specific tools and systems. For example, if you are developing an IoT solution for a logistics company, you may need to integrate it with shipping and inventory management systems.

By integrating your IoT solution with industry-specific tools and systems, you can streamline workflows and improve the overall efficiency of your operations.

5. Ensure Security and Compliance

Finally, ensuring that your IoT solution is secure and compliant with relevant regulations and standards is crucial. This includes implementing appropriate security measures to protect against cyber threats and following data privacy regulations.


Converting a horizontal IoT platform into a vertical IoT solution can provide a more tailored approach to managing and analyzing IoT data. By following the steps outlined in this article, you can develop an optimized IoT solution for your specific use case, providing actionable insights and improving operational efficiency.

In summary, the critical steps to converting a horizontal IoT platform into a vertical IoT solution include identifying the specific use case, customizing the data model, developing custom analytics and visualizations, integrating with industry-specific tools, and ensuring security and compliance.

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